Digital Advertisers: Mad Men of the New Millennium

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While the televised ending of Mad Men’s Don Draper had him imagining the “Share a Coke” campaign while relaxing on a California beach, the new Don Drapers of the world are busy asking the world to #ShareACoke.

A new infographic from Marketo and Column Five examines the new stars of Madison Avenue (and beyond): digital marketers.

The infographic notes that social marketing chops are the most in-demand skill among employers, and the new digital marketers are filling the needs.

Want to see who is the Pete Campbell or Joan Holloway of your team? Check out the infographic below.

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Originally posted 2015-12-06 08:27:12.

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