150 Years of the Best Holiday Campaigns
Did Coca-Cola create the modern day Santa Claus? Is Mr. Potato Head responsible for reshaping holiday TV advertising? How did a single advertising campaign raise o
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The Science Behind Why Native Ads Work
With clickthrough rates of 1% to 5%, mobile banner ads are a sad savior for publishers looking to drive advertising revenue. But they can't ignore this, as people are inc
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From Town Halls to Targeting, Political Advertising Has Come a Long Way – A look at the programmatic trail to the presidency
From "Eisenhower Answers America" to "Yes We Can". Videology Long before the birth of Facebook Live town halls, there were town halls in real life. Before there were digi
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The Ultimate Copywriting Crash Course, as Taught by Mad Men
If you didn’t love Mad Men, I don’t even know how to talk to you. Mad Men ended after 7 incredible seasons… …which is a terrible blow to copywriters worldwide. Thanks to
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The Importance of Digital Marketing
What’s In YOUR Subscription Box?
Lots of people have hopped on board the subscription box train, because who doesn’t like getting fun things in the mail? Learn all about the subscription box craze from
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Smoking Kills: Awesome message by the American Cancer Society
#SmokingKills #Marketing #Advertising
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Digital Transformation: 3 degrees of disruption
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Why digital marketing is killing traditional advertising
A Color✨Emotion Guide: What tone is your company logo?
Types of Media: What is Earned Media?
#Infographics #Marketing #audience #branding #websites #searchwords #practices #content #promotions #mobileapps #mobilewebsite #socialmarketing #Blogs #internet #email #R
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Google AdWords – A Beginner’s Guide
Trying to dive straight into AdWords with the little time that you have whilst running a business can be a daunting task, with many business owners abandoning the platfor
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