The number of live humans following you on Twitter might be significantly lower than your profile's "followers" number states. This infographic below shows that many cele
There are some standard pieces of advice among social media marketers: Create shareable content, include links, measure everything, use hashtags. However an analysis of m
Facebook IQ examined the complicated relationships between millennials, money and financial institutions in its latest study. Among the findings reported by the social ne
Many companies have clued-up the fact that being present and active on social media platforms is imperative if they are to succeed in their marketing efforts. Organizatio
Social media may be an integrated and essential part of most marketing strategies, but measuring the return on the investment and taking action based on social media insi
Billions of social shares are posted every single day on Facebook, Twitter, Snapchat, and various other social networks. From cute photos of kittens to hyper-serio
Snapchat has been growing steadily since its inception, and now it seems that the service may be on the verge of a breakthrough into wider use. But how prepared is Snapch
Facebook's Menlo Park HQ. Image via Facebook Facebook has come a long way since its origins in a Harvard University dorm room in 2004. As it celebrates its 12th birthday
The social web is a game changer. It’s not a fad but an evolving ecosystem of web technologies that allow any individual to publish, promote and engage with a glob
