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Hacking the Mind of the Online Shopper: The Paradox of Choice

The new e-book “7 Ways to Hack the Mind of the Online Shopper,” written by Jennie Wong, Ph.D., provides great insights about how to design e-commerce websites that result in higher conversion rates, and the book inspired us to do a series of infographics. Our first infographic is on the Paradox of Choice, the first chapter of the book.

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Originally posted 2017-01-02 16:32:40.

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