This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team.
The goal is to make your team adaptable for increasingly fast changing communication requirements. The guide will help you improve your PR workflow so that you stay current and create more value for clients in less time. The result? Better work, happier clients, and more time left to sell to other clients.
It is intended as your road map for real change in your company. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects.