The problem is that viewers won’t be as likely to click if you don’t optimize each post for both your choice of words and the length of the update. While you might think your post is brilliant, viewers will just keep scrolling.
Buffer and SumAll put together this informative infographic that reveals the optimal length of social media posts, email subject lines, headlines, podcasts, SlideShare presentations, and more. Take a look, and remember to set yourself some limits. Your viewers will reward you.
Originally posted 2016-01-05 12:26:31.